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Coordinator, Digital Advertising


Come As You Are.

As the great Kurt Cobain* once said, “Come as you are.” BMG is committed to providing equal employment opportunities and we celebrate diversity in all forms. Equal opportunity runs deep in our core value of fairness and we are determined to create a truly inclusive work environment, where everyone can flourish. If you’re good at what you do, come as you are.

All applicants to BMG will receive equal treatment regardless of
age, disability, gender identity or expression, marital or civil partner status, pregnancy or maternity, race, color, nationality, ethnic or national origin, religion or belief, sex or sexual orientation. 
*BMG is the proud representative of Kurt Cobain’s publishing catalogue, including the 1992 single ‘Come As You Are’.


#WeAreBMG #WeAreHiring!


Coordinator, Digital Advertising

Nashville, Tennessee 

BMG’s digital team is always growing, evolving and innovating across digital marketing, streaming, insights & analytics and business development.  Aligned globally but based within all areas of the company, BMG digital offers a different dynamic for team members, inviting them to help shape an international system and share innovation and skills.


Most importantly, BMG Digital fundamentally believes in BMG’s core values of fairness, transparency, and service for artists, delivered worldwide. 


Our mission is to be the best digital partner for artists, providing service, innovation, education and creativity throughout the business.


In this role, you’ll be a hub function for digital advertising in the US, working on projects from both new and catalogue recordings and contributing to special projects across BMG’s new business interests.  You’ll be planning and executing digital advertising and managing BMG’s advertising accounts and relationships, working with the digital marketing teams.  A forward thinking and strategic approach to advertising is crucial, as well as strong organizational and technical skills.  


What You’ll Be Doing.

  • Run digital advertising campaigns across Facebook, Instagram, YouTube, Google Display, Google Search, TikTok, Snapchat and more
  • Manage business managers and campaigns directly and keep an organized system and structure of work, with responsibility for how those accounts are maintained
  • Provide flexible and artist friendly solutions for advertising in line with BMG’s core values of fairness, transparency and service
  • Work on campaigns for Frontline (New York, Los Angeles, Nashville, Rise Records, RBC, etc.) and Catalogue recordings
  • Manage advertising relationships with partners like Facebook, Google and TikTok, keeping up to date with changes and updates
  • Deal effectively as an advertising “hub” for digital marketing teams 
  • Work collaboratively with the Senior Manager of Digital Advertising and support him/her as requested
  • Cooperate with system and structures from accounting and finance to ensure clarity
  • Provide reporting on all digital advertising campaigns, both during and after the campaigns
  • Provide optimization feedback to stakeholders throughout a campaign
  • Provide holistic company-wide reporting and measure broad benchmarking and KPIs
  • Work on best practices for a digital advertising system, including cookieless solutions, data capture, tools and innovation
  • Find ways to track, corroborate and correlate advertising data with conversion, streaming and sales data
  • Keep BMG’s digital advertising in-line or ahead of competitors in the space



  • You have hands-on campaign and digital media planning experience in the media and entertainment sector.
  • You have good knowledge and understanding of Facebook Business Manager, Google Ads and other advertising platforms, with the ability to learn new platforms quickly.
  • You desire to innovate in digital advertising and keep up to date with trends and changes
  • You are very organised and structured, with the ability to effectively prioritise 


What’s In It For You?

  • Hybrid working environment – 3 days in office, 2 days to work from home.
  • Robust medical, dental and vision packages.
  • Dollar for dollar match of up to 6% into 401(k) after your first year with the company
  • Two weeks’ vacation in year one; three weeks’ vacation in year two.
  • Annual wellness reimbursement and options to earn financial rewards through completing qualified wellness activities.
  • Commuter benefits.
  • Access to our Employee Assistance Program offering 24/7 wellbeing support.
  • Summer Fridays.
  • Diverse possibilities of personal and professional development including internal trainings, mentorship programs, access to Linkedin Learning; and more!
  • Artist showcases and playbacks.


Are you interested? Follow the link to apply! 


BMG - est. 2008 - is the world's fourth-biggest music company, the first new global player in the music business of the streaming age, and a record label and music publisher in one. Named in 2020 one of the world's Most Innovative Companies by Fast Company, BMG's pitch is unique - a relentless focus on fairness and transparency and service to its artist and songwriter clients. BMG's 20 offices across 12 core music markets now represent over three million songs and recordings, including many of the most renowned and successful catalogs in popular music history.

BMG's fresh approach includes production music, films, books, artist management, merchandise, neighboring rights, and live as well as music publishing and recordings off the same service platform. BMG is owned by international media, services and education company Bertelsmann, whose other content businesses include the broadcaster RTL Group, the trade book publisher Penguin Random House and the magazine publisher Gruner + Jahr. With its multi-platform perspective, integrated technology platform and commitment to help artists maximize their income, BMG aims to be the best company in music to do business with.


Company: BMG Rights Management (US) LLC 

Country: United States of America 

State/Region: Tennessee 

City: Nashville 

Postal Code: 37203 


Date:  Jan 20, 2023

Nashville, TN, US, 37203

Nearest Major Market: Nashville

Job Segment: Book Publishing, Advertising, Media Publishing, Digital Media, Social Media, Publishing, Marketing

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