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Manager, Digital Marketing (Catalog US & LATAM)



Come As You Are.

As the great Kurt Cobain* once said, “Come as you are.” BMG is committed to providing equal employment opportunities and we celebrate diversity in all forms. Equal opportunity runs deep in our core value of fairness and we are determined to create a truly inclusive work environment, where everyone can flourish. If you’re good at what you do, come as you are.

All applicants to BMG will receive equal treatment regardless of age, disability, gender identity or expression, marital or civil partner status, pregnancy or maternity, race, color, nationality, ethnic or national origin, religion or belief, sex or sexual orientation.

*BMG is the proud representative of Kurt Cobain’s publishing catalogue, including the 1992 single ‘Come As You Are’.


Manager, Digital Marketing (Catalog US & LATAM)

Your primary mission is to be one of the main digital marketing components in BMG’s catalog team in Los Angeles – leading campaigns and activations, reporting into the Director, Digital Marketing Catalog US & LATAM. You will be responsible for digital marketing campaigns for a diverse array of artists and projects. You’ll need to build innovative social media strategies, book digital advertising campaigns and help with the logistics of how an artist appears online. You’ll be part of a global digital team that aligns closely with colleagues in streaming and YouTube both locally and internationally and should have a deep understanding of rock, hiphop, pop, dance, etc. music.


What You’ll Be Doing.

  • You are a creative thinker able to confidently manage an artist’s online presence and come up with exciting digital initiatives.
  • You are cutting edge and stay up to date with the latest trends and tech.
  • You are practical and organized, familiar with music industry tools for analytics, smart-linking, advertising, social posting, etc.
  • You are comfortable driving and leading campaigns yourself and as part of a team. 
  • Your time management skills allow you to meet deadlines easily and you have an exceptional attention to detail.



  • Technical understanding of social media platforms, incl. Facebook, Instagram, X, TikTok, SNAP, Reddit, etc.
  • Proficiency with Microsoft Office Suite including Outlook, Teams, Word, Excel and PowerPoint.
  • Practical experience with digital music tools inc smart-linking (e.g Linkfire), analytics (e.g Chartmetric), charting (Luminate)
  • Some experience and understanding with image and video editing, ideally Adobe Suite programs like Photoshop and Premiere.
  • Passion for, and a knowledge of, the music industry including being well versed in a variety of genres and up to date on music industry status quo. 
  • Analytical mindset and understanding of data and statistics


Previous experience in digital marketing, preferably in the music industry is a plus!



What’s In It For You.

  • Enjoy flexibility with our hybrid setup: 3 days in office, 2 days remote.
  • Experience peace of mind knowing that our comprehensive medical, dental, and vision coverage has got you covered.
  • Maximize your savings with our dollar-for-dollar 401(k) match of up to 6% after your first year.
  • Say goodbye to accruing vacation days or hitting a cap; take time off when you need it with our flexible time off policy!
  • Save money and time with our commuter benefits program.
  • Stay healthy and earn financial rewards with our fitness reimbursement program and wellness incentives.
  • Find your inner peace and boost your mental wellbeing with a complimentary subscription to the popular meditation app, Headspace.
  • Access well-being support 24/7 through our Employee Assistance Program.
  • Kick off your weekends early with Summer Fridays.
  • Unlock your potential with development opportunities, including mentorship programs and LinkedIn Learning.
  • Be inspired by our talented artists at our showcases and playbacks.


Pay Range

$66,560 - $72,000 per annum

The pay range listed above is dependent upon factors such as work experience, qualifications and business needs. In addition to the range above, this role is eligible for a discretionary annual bonus and applicable benefits.


Are you interested? Follow the link to apply!


We are an E-Verify employer. For more information, please click on the following links.


E-Verify Participation Poster: English / Spanish

E-Verify Right to Work Poster: English | Spanish


BMG will consider for employment qualified applicants with criminal histories in a manner consistent with the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance.



BMG - est. 2008 - is the world's fourth-biggest music company, the first new global player in the music business of the streaming age, and a record label and music publisher in one. Named in 2020 one of the world's Most Innovative Companies by Fast Company, BMG's pitch is unique - a relentless focus on fairness and transparency and service to its artist and songwriter clients. BMG's 20 offices across 12 core music markets now represent over three million songs and recordings, including many of the most renowned and successful catalogs in popular music history.

BMG's fresh approach includes production music, films, books, artist management, merchandise, neighboring rights, and live as well as music publishing and recordings off the same service platform. BMG is owned by international media, services and education company Bertelsmann, whose other content businesses include the broadcaster RTL Group, the trade book publisher Penguin Random House and the magazine publisher Gruner + Jahr. With its multi-platform perspective, integrated technology platform and commitment to help artists maximize their income, BMG aims to be the best company in music to do business with.


Company: BMG Rights Management (US) LLC 

Country: United States of America 

State/Region: California 

City: Los Angeles 

Postal Code: 90036 

Job ID: 269639

Date:  Jun 8, 2024

Los Angeles, CA, US, 90036

Nearest Major Market: Los Angeles

Job Segment: Book Publishing, Media Publishing, Marketing Manager, Advertising, Publishing, Marketing

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