Product Manager - Streaming Advertising Sales Platform
Company: Arvato Systems North America, Inc.
Requisition ID: 273571
We are looking for a highly skilled and motivated Product Manager to lead the development and growth of our digital advertising sales platform. The ideal candidate will have a deep understanding of the digital advertising landscape, especially in the North American market. They must have a knack for identifying market opportunities, and the ability to translate customer needs into actionable product features. As a Product manager, you will work closely with cross-functional teams to drive product innovation and ensure our platform remains at the forefront of the industry.
Key Responsibilities:
Product Strategy and Vision:
- Develop and articulate a clear product vision and strategy for the digital advertising sales platform.
- Create and maintain a detailed product roadmap that aligns with business goals and customer needs.
- Define and track key performance indicators (KPIs) to measure product success.
Market and Competitive Analysis:
- Conduct thorough market research to understand industry trends, competitive landscape, and customer needs.
- Gather insights from broadcasters, advertisers, publishers, and other stakeholders to inform product development.
- Analyze market and customer data to identify opportunities for innovation and differentiation.
Product Development and Management:
- Collaborate with software engineering, design, and data science teams to track the product roadmap.
- Write clear and detailed business outcomes of product features.
- Work closely with product owner(s) to prioritize product backlog.
Customer and Stakeholder Engagement:
- Act as the primary point of contact for internal and external stakeholders regarding product features and enhancements.
- Conduct regular meetings and presentations to communicate product updates and gather feedback.
- Work closely with the sales and customer support teams to address customer needs and resolve issues.
Go-to-Market Strategy:
- Develop and execute go-to-market plans, including product positioning, messaging, and pricing strategies.
- Create and update product documentation, sales materials, and training resources.
- Support marketing and sales efforts by providing product expertise and insights.
Performance Monitoring and Optimization:
- Monitor product performance using analytics tools and user feedback.
- Identify areas for improvement and implement changes to enhance user experience and product effectiveness.
Qualifications:
Education:
- Bachelor’s degree in business, Marketing, Computer Science, or a related field. MBA or relevant advanced degree is a plus.
Experience:
- Proven experience as a Software Product Manager or Product Owner, preferably in the digital advertising or ad tech industry.
- Strong understanding of digital advertising ecosystems, including programmatic advertising, DSPs, SSPs, and ad exchanges.
- Experience managing full product lifecycle from ideation to launch and post-launch optimization.
Skills:
- Exceptional problem-solving skills and a proactive approach to addressing challenges.
- Excellent written and verbal communication skills, with the ability to effectively convey complex concepts to various audiences.
- Strong project management skills, with the ability to juggle multiple priorities and deadlines.
- Proficiency in using product management tools such as Jira, Azure Boards, or similar.
- Familiarity with Agile development methodologies.
Personal Attributes:
- Customer-centric mindset with a passion for delivering exceptional user experiences.
- High level of initiative and the ability to work independently and collaboratively.
- Strong analytical mindset with the ability to make data-driven decisions.
- Adaptable and open to feedback, with a continuous improvement mindset.
Why Join Us:
- Opportunity to work with a passionate and innovative team in a fast-paced industry.
- Competitive salary and comprehensive benefits package.
- Continuous learning and professional development opportunities.
- A collaborative and inclusive work environment where your contributions are valued.
About us
Global IT specialist Arvato Systems supports major companies through Digital Transformation. About 3,300 staff in over 25 locations epitomize in-depth technology expertise, industry knowledge, and focus on customer requirements. Working as a team, we develop innovative IT solutions, transition our clients into the Cloud, integrate digital processes, and take on IT systems operation and support.
We look forward to receiving your application.
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Toronto, ON, CA, M5V 2Y1
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Publishing Sales, Cloud, Advertising, Product Manager, Sales, Technology, Marketing, Operations