Marketing Manager, Doubleday (Hybrid)

Doubleday, an imprint of the Knopf Doubleday Publishing Group and home to some of the most iconic authors in the world including Dan Brown, Bonnie Garmus, Percival Everett, David Grann, Hampton Sides, Margaret Atwood, and Colson Whitehead, is seeking a Marketing Manager to execute title-level fiction and non-fiction marketing campaigns. This role reports to Doubleday’s Sr. Marketing Director and will collaborate closely with the Doubleday Editorial, and Publicity teams as well as colleagues across KDPG marketing and PRH sales. The ideal candidate will be passionate about books and well-versed in social media. They will be skilled in crafting and executing innovative marketing strategies to launch new books and authors and build audiences for established writers.  

The ideal solutions-focused and data-oriented candidate will have experience working directly with authors and agents and managing campaigns independently. Candidates should have excellent communication and presentation skills as well as the ability to work effectively and collaboratively in a team environment. 

Specific responsibilities include:   

• Campaign Development: Ideate, develop, and execute innovative and data-driven marketing plans across social media, paid media, influencer campaigns, partnerships and email marketing. Adapt strategies based on market data, consumer trends, and performance metrics. 
• Effective Communication: Clearly communicate marketing plans and strategies for authors and their agents as well as to in-house teams, including publishing, editorial, and sales departments, ensuring alignment and collaboration across all functions. 
• Asset Coordination: Partner with the design team to create compelling assets for campaigns, including digital content, email marketing materials, social media graphics, and more. 
• Performance Analysis: Conduct thorough post-mortem analysis of each campaign, sharing insights and recommendations for future marketing opportunities and improvements. 
• Competitive Analysis: Keep abreast of industry best practices in trade paperback publishing and emerging trends that could drive backlist sales in order to inform and improve campaigns. 

Please apply if you meet the following qualifications:   

• Experience: Minimum of 5 years of experience in book marketing. 
• Skills: 
  • Self-motivated and able to prioritize tasks effectively. 
  • Strong creative thinking and strategic planning abilities. 
  • Excellent communication, presentation, and writing skills. 
  • Ability to multi-task and thrive in a fast-paced, deadline-driven environment. 
  • Proactive and exceptionally organized, with a keen attention to detail. 
• Technical Proficiency: Proficiency with Microsoft Office Suite and experience designing marketing assets using Adobe Creative Suite (Photoshop, Illustrator, InDesign) or Canva preferred. 

The PRH office is located in New York, New York. This is a hybrid position with a minimum requirement of 2 days per week in the office. 

The salary for this position is $73,500. All positions are currently eligible for annual profit award or bonus, subject to Company results.       

Please apply by March 28th using our online application process, and please include your resume, cover letter, and salary requirements.   

Penguin Random House job postings include a good faith compensation range for each open position. The salary range listed is specific to each particular open position and takes into account various factors including the specifics of the individual role, and candidate's relevant experience and qualifications.

Full-time employees are eligible for our comprehensive benefits program. Our range of benefits include, but are not limited to, Medical/Prescription drug insurance, Dental, Vision, Health Care/Dependent Care Flexible Spending Account, Health Savings Account, Pre-Tax and Roth 401(k), Short and Long-Term Disability Insurance, Life/AD&D Insurance, Commuter Benefits, Student Loan Repayment Program, Educational Assistance & generous paid time off.

Penguin Random House is the leading adult and children's publishing house in North America, the United Kingdom and many other regions around the world. In publishing the best books in every genre and subject for all ages, we are committed to quality, excellence in execution, and innovation throughout the entire publishing process: editorial, design, marketing, publicity, sales, production, and distribution. Our vibrant and diverse international community of nearly 300 publishing brands and imprints include Ballantine Bantam Dell, Berkley, Clarkson Potter, Crown, DK, Doubleday, Dutton, Grosset & Dunlap, Little Golden Books, Knopf, Modern Library, Pantheon, Penguin Books, Penguin Press, Penguin Random House Audio, Penguin Young Readers, Portfolio, Puffin, Putnam, Random House, Random House Children's Books, Riverhead, Ten Speed Press, Viking, and Vintage, among others. More information can be found at http://www.penguinrandomhouse.com/.<http://www.penguinrandomhouse.com/>

Penguin Random House values the array of talents and perspectives that a diverse workforce brings. All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status.

Company: Penguin Random House LLC 

Country: United States of America 

State/Region: New York 

City: New York 

Postal Code: 10019 

Job ID: 278393