Company Description

Penguin Random House is the leading adult and children's publishing house in North America, the United Kingdom and many other regions around the world. In publishing the best books in every genre and subject for all ages, we are committed to quality, excellence in execution, and innovation throughout the entire publishing process: editorial, design, marketing, publicity, sales, production, and distribution. Our vibrant and diverse international community of nearly 300 publishing brands and imprints include Ballantine Bantam Dell, Berkley, Clarkson Potter, Crown, DK, Doubleday, Dutton, Grosset & Dunlap, Little Golden Books, Knopf, Modern Library, Pantheon, Penguin Books, Penguin Press, Penguin Random House Audio, Penguin Young Readers, Portfolio, Puffin, Putnam, Random House, Random House Children's Books, Riverhead, Ten Speed Press, Viking, and Vintage, among others. More information can be found at http://www.penguinrandomhouse.com/.

Job Description

Penguin Young Readers is seeking a Manager to join the Marketing team. Reporting to the Dir, Marketing & Analysis, the Marketing Manager is responsible for developing and executing innovative, data-driven marketing campaigns that maximize the sales potential of high performing backlist titles, ranging from board books to young adult. This role focuses on extending the lifecycle of books already succeeding in the marketplace, identifying opportunities to sustain and accelerate momentum, and driving discoverability across key consumer, retail, library, school, and digital channels. 

Working closely with Editorial, Sales, Publicity, and Consumer Insights, the Marketing Manager will create strategic plans that capitalize on market trends, reader engagement, seasonal/cultural moments, and emerging platforms to maximize opportunities and increase revenue across Children's and YA categories. 

Key Responsibilities:

• Develop and execute comprehensive marketing plans for priority backlist and strong-selling titles that sustain and build on sales momentum. 
• Identify opportunities to extend the commercial life of books through advertising campaigns, seasonal promotions, retailer programs, creative partnerships, and trend driven activations. 
• Analyze marketplace trends, consumer behavior, competitive activity, and sales data to inform campaign decisions. 
• Partner with Sales teams to support retailer initiatives, promotional opportunities, merchandising programs, and account-specific marketing efforts. 
• Partner with Publicity to amplify media, author, and event opportunities that can drive sustained sales. 
• Monitor title performance and proactively recommend tactics to drive continued growth. 
• Leverage social media, influencer partnerships, content marketing, email marketing, and community engagement initiatives to expand audience reach. 
• Coordinate with brand, education, and library teams when applicable to support broader market opportunities. 
• Track and analyze campaign performance, sales trends, and key marketing metrics. 

Qualifications

• 4+ years of marketing experience, preferably within book publishing, media, entertainment, or consumer brands. 
• Demonstrated success developing and executing integrated marketing campaigns that drive sales growth. 
• Strong analytical skills with experience interpreting sales and consumer data. 
• A genuine interest in children’s and young adult books, authors, readers, and marketplace trends. 
• Excellent project management and cross-functional collaboration skills. 
• Strong written, verbal, and presentation communication abilities. 
• Experience managing budgets and prioritizing spend based on business impact. 
• Proven ability to work both independently and collaboratively within a team. 
• Proficiency with Microsoft Office Suite and the ability to learn new applications and systems. 

Additional Information

Penguin Random House’s national headquarters is located in New York City. Candidates must reside within the New York City tri-state area and be available to work from our office at 1745 Broadway on an occasional, as-needed basis.

The salary for this position is $77,500. All positions are currently eligible for annual profit award or bonus, subject to Company results.      

Applications for this role will be accepted through August 12 or until the role is filled. We encourage you to apply early, as we review applications on a rolling basis. Please include your resume and cover letter for consideration. Before applying for any role at Penguin Random House, we recommend you review our applicant resources page and our FAQs page.

Penguin Random House job postings include a good faith compensation range for each open position. The salary range listed is specific to each particular open position and takes into account various factors including the specifics of the individual role, and candidate's relevant experience and qualifications.

Full-time employees are eligible for our comprehensive benefits program. Our range of benefits include, but are not limited to, Medical/Prescription drug insurance, Dental, Vision, Health Care/Dependent Care Flexible Spending Account, Health Savings Account, Pre-Tax and Roth 401(k), Short and Long-Term Disability Insurance, Life/AD&D Insurance, Commuter Benefits, Student Loan Repayment Program, Educational Assistance & generous paid time off.

Penguin Random House values the array of talents and perspectives that a diverse workforce brings. All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status.

All your information will be kept confidential according to EEO guidelines.

Disclosure requirements pertaining to the collection of your personal data:

Responsible for processing the information provided in your application is the company specified in the job advertisement, with its registered office as indicated. The company processes your data for the purpose of establishing an employment relationship on the basis of Art. 6 (1) b GDPR / Section 26 (1) sentence 1 BDSG.

The retention period for your data is determined by the statutory time limits applicable in the respective country, beginning upon completion of the recruitment process. You can find these here.

You can contact the company’s Data Protection Officer at the above-mentioned postal address. 

Further information on data protection and your rights can be found here.

We value the array of talents and perspectives that a diverse workforce brings. All qualified applicants will receive consideration for employment and will not be discriminated against on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, age, genetic information, or pregnancy.

All your information will be kept confidential according to EEO guidelines.

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