Marketing Director - Audio

Marketing Director, Audio

 

About Penguin Random House Audio

 

As the premier publisher in the audiobook industry, Penguin Random House Audio is devoted to producing top-quality fiction and nonfiction audiobooks written and read by the best in the business, including books by bestselling authors like Margaret Atwood, Brené Brown, Ta-Nehisi Coates, Elizabeth Gilbert, John Grisham, George R. R. Martin, Toni Morrison, Celeste Ng, Delia Owens, Rick Riordan, Jacqueline Woodson, and Colson Whitehead, as well as Presidents Barack Obama, George W. Bush, and Bill Clinton, and First Lady Michelle Obama. Our audiobooks have achieved 16 GRAMMY® Awards, 94 Audie® Awards, and 23 Odyssey Awards and Honors.

 

The Role

 

We are currently seeking a Marketing Director to join our team. In this role, you’ll oversee the coordination and execution of marketing efforts for audio titles in partnership with Penguin Random House publications to the largest possible audience through innovative consumer-facing marketing campaigns. You’ll also establish and build out a robust, new audio liaison program that can lend to the effectiveness of the team and author’s work.

This is a high visibility role and you’ll gain exposure to a wide array of the company, opportunities for growth, and as such will have many responsibilities, some of which are outlined below. 

 

Responsibilities:

 

  • Manage a team of title marketers who oversee over 1,800 audiobooks per year
  • Oversee the coordination between audio and hardcover marketing teams to create, liaise, and implement cross-promotional campaigns for a variety of adult and children’s titles
  • Coordinate with the Editorial, Production, and Publicity teams to identify key priority titles for each season
  • Strategize and execute campaigns for fiction and nonfiction audiobooks from the Random House Group’s list from acquisition, to on-sale, and beyond
  • Contribute to audio acquisition proposals and draft campaign plans and recaps for authors, agents, sales, and hard cover imprints as assigned
  • Clearly identify potential audiences for a publication and leverages resources and analytics to continually refine targeting and messaging to expand the listenership for every audiobook
  • Work closely with design and media buying teams on creative assets for campaigns
  • Flexibly manage audiobook promotion plans and budgets that grow and change over time 

 

Qualifications:

 

  • Minimum of 7 years of marketing experience
  • Previous management experience and the ability to work effectively and collaboratively in a team environment
  • Fluency in key marketing concepts and tools, including consumer insights, sales analysis, planning and executing campaigns, budget management, media planning, and email
  • Demonstrate the ability to succeed in a deadline-driven environment, as a highly motivated self-starter with proven abilities to multi-task and prioritize
  • Exceptional verbal and written communication skills, as well as experience presenting in front of large groups
  • Proficiency with Microsoft Word, Excel, and Outlook
  • A strong background in copywriting is a plus

 

We encourage marketing professionals from all industries to apply. If you’re an experienced marketing leader and enjoy working in a highly creative environment, this is an opportunity you don’t want to miss!

 

Penguin Random House is the leading adult and children’s publishing house in North America, the United Kingdom and many other regions around the world.  In publishing the best books in every genre and subject for all ages, we are committed to quality, excellence in execution, and innovation throughout the entire publishing process: editorial, design, marketing, publicity, sales, production, and distribution.  Our vibrant and diverse international community of nearly 250 publishing brands and imprints include Ballantine Bantam Dell, Berkley, Clarkson Potter, Crown, DK, Doubleday, Dutton, Grosset & Dunlap, Little Golden Books, Knopf, Modern Library, Pantheon, Penguin Books, Penguin Press, Penguin Random House Audio, Penguin Young Readers, Portfolio, Puffin, Putnam, Random House, Random House Children’s Books, Riverhead, Ten Speed Press, Viking, and Vintage, among others.  More information can be found at http://www.penguinrandomhouse.com/.

 

Penguin Random House values the array of talents and perspectives that a diverse workforce brings. All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status.

 

 

Company: Penguin Random House LLC 

Country: United States of America 

State/Region: New York 

City: New York City 

Postal Code: 10019 

Job ID: 126685

126685Penguin Random House LLC 

Date:  Apr 25, 2021
Location: 

New York City, NY, US, 10019


Nearest Major Market: Manhattan
Nearest Secondary Market: New York City

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