Marketing Executive - DK Marketing

Date: Dec 4, 2018

Location: London, LND, GB, WC2R 0RL

Year: 2018

Company: Dorling Kindersley Limited  

Requisition ID: 27887 

 

 

DK Marketing Executive 

Your challenge

DK is looking for a passionate and proactive Marketing Executive to support the Marketing Manager on campaigns for DK’s distinctive Adult titles (Cookery, Gardening, Lifestyle and Reference).You will provide core support to the marketing team and the Marketing Manager, while producing sales-driven and creative consumer campaigns across the list. This is perfect for someone looking for their next step up the marketing ladder having been a marketing assistant or similar elsewhere.

 

Your Profile

The role requires you to be a highly organised and creative individual with experience working in a similar role – and a passion for lifestyle or reference non-fiction always helps!

You will:

  • Planning and executing marketing campaigns including booking advertising
  • Co-ordinating Amazon vine and A+ pages 
  • Supporting the Marketing Manager on high profile campaigns
  • Writing sales points for AIs
  • Assist and manage the design and production of point-of-sale material and catalogue
  • Co-ordinate and brief design materials
  • Plan and execute key partnerships  
  • Assist with departmental  admin including budget reporting, expenses forms and book orders

You will need to be confident liaising with authors and agents, designers and other DK departments to ensure marketing campaigns run smoothly and effectively, both on the digital and print side of promotion.

 

Skills and Knowledge

  • Knowledgeable and passionate about the lifestyle and reference book market – and DK’s list
  • Design and print project management experience
  • Knowledge of social media platforms, activity, and measurement
  • Excellent copywriting and proof reading skills
  • Outstanding organisational skills and attention to detail
  • Strong relationship building skills, internally and externally
  • Good administration, interpersonal, communication and presentation skills
  • Able to work under pressure and meet deadlines within budget
  • Manage multiple projects simultaneously
  • Keep up-to-date on marketing and industry trends

You should be a proactive, enthusiastic, organised and self-motivated marketer who loves challenge and is passionate about non-fiction, publishing or marketing in general.

 

About Us

We’re a world leader in illustrated non-fiction print and digital publishing. As part of a truly global business, you’ll be working with colleagues in New York, Delhi, Toronto, Munich and Melbourne.

Submit application to:

If you are interested, please apply with your covering letter and CV. The closing date for applications is Monday December 31 2018.

 

About our Company: 

DK is the world’s leading illustrated reference publisher and part of Penguin Random House. DK publishes highly visual, photographic non-fiction for adults and children; our aim is to inform, enrich and entertain readers of all ages. DK acts as the parent company for Alpha Books, publisher of the Idiot's Guides series.


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